TLA children’s book debuts at Vero Beach Book Center

news release

The Learning Alliance has launched a new chapter in the nonprofit’s efforts to create a literate society with the release of “Literacy in Action: The Adventures of The Moonshot Reading Rocket” written by Bridget Lyons and illustrated by Cat Faust.

Literacy in Action is designed to help develop oral language and literacy skills through visual text, music and movement.

Lyons takes the reader on a wild ride around Indian River County on the Moonshot Reading Rocket making stops at a variety of locations along the way, including stopping off to explore the Frog Leg Festival, sky diving, surfing Monster Hole and air boat riding in a swamp, just to mention a few among many.

Following the step-by-step, guided “picture walk,” the rich text describes each destination along with explicit movements to enhance the experience and activities to help bring the words to life.

The integration of movement and play along with the text awakens multiple brain and neural pathways, increasing comprehension, calling on the senses of sight, hearing, smell, taste and touch to build interaction between the child and the living world.

A movement and soundtrack can be accessed via the QR code attached to each adventure, supporting this book’s multi-sensory experience.

Faust’s colorful illustrations take the experience to another level, giving readers a snapshot into the fun that can be had at the different locations featured in the book and serving as a jumping-off point to help their imaginations soar.

The book is available for purchase at the Vero Beach Book Center. A suggested donation is $15. Proceeds from the book’s sale fund TLA’s mission to transform our nation’s future by cultivating a culture where 90% of children read on grade level by the end of third grade.

Take a ride on the Moonshot Reading Rocket with us. It will be the journey of a lifetime. To learn more about The Learning Alliance, visit

About The Learning Alliance

At The Learning Alliance, our work is predicated on the question: What does it take to achieve 90% literacy by third grade such that we create literate, compassionate, creative citizens who will improve our world? The Learning Alliance is a catalyst for innovation and collaboration, supporting the Moonshot Moment 90% literacy transformative goal by arming front-line educators, parents, and community leaders with the tools, knowledge, and support necessary for success. Through innovative, evidence-based approaches to teaching and learning, we empower teachers to transform children’s lives. Through partnerships with the School District of Indian River County, business and community leaders, funders, social service and civic youth organizations in our community, we are working to create local solutions to serve as a model for the nation.

About the Moonshot Moment:

In 2012, then SDIRC Superintendent Dr. Fran Adams, in collaboration with The Learning Alliance, launched the “Moonshot Moment: 90% Literacy by Third Grade” campaign to galvanize our community to support the goal for 90% of children to be reading on grade level by the end of third grade. We have consistently received national Pacesetter recognition from the Campaign for Grade-Level Reading (CGLR), a nationwide movement of local leaders, states, nonprofits and foundations putting a stake in the ground on third-grade reading. Our Moonshot Community Action Network (MCAN) is comprised of over 125 organizations, including nonprofits, businesses, schools, law enforcement, afterschool providers, churches, social services and concerned citizens actively working together toward collective impact to reach this goal. We acknowledge that schools alone cannot address all the challenges that keep children from learning to read, and together we are taking a stand for children and early education.

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